Bespoke Formulas for Creative Transformation

With the right research and strategies, we can design and build a more creative, inclusive, and resilient future for everyone.

Who am I and what do I do?


I am a cultural & urban anthropologist, experience design researcher & strategist, and creative producer.

I work at the intersection of experience, interaction, and service design within the realms of sustainable urban development, smart cities, and cultural innovation.

With a PhD in Cultural Anthropology and experience working with community leaders, real estate developers, and artists, I understand how technologically enhanced experiences and creatively designed places can shape our cultures, cities, and futures. I bring rigorous systems thinking, lean research & analytics skills, and an entrepreneurial approach to developing creative solutions for complex challenges and transformational change.

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